Regional Account

 

 

Involving people by creating landscape investments

 

The Regional Account is an ingenious financial concept to acquire funds for investments in the sustainable development of the landscape near Boxtel. It also binds people to the landscape they invest in.

 

The concept of the Regional Account is simple. People save and receive interest and at the same time their savings mean income for the National Landscape Het Groene Woud. It starts when people and organisations open a special savings account at the ASN Bank, an Isis Account, and deposit a certain amount of money. They receive the market rate of interest and the usual facilities for withdrawal of the deposit.

 

 

The initiators of the Innovatieplatform Duurzame Meijerij act as a local stakeholder group. They have great potential for persuading local governments, agencies and companies to open an Isis Account. For the ASN Bank getting these new customers is an attractive business proposal. That is why the bank joined in and agreed to contribute a percentage of 0,15 per cent over the total amount of all the Isis Accounts into the Hortus Fund. Besides that account holders are encouraged to donate a part of their interest to the fund.

 

The Regional Account is not only about creating an additional and independent source of income to work on strengthening the key qualities of this area, its green character, the small scale open landscape and the relationship between heath, woods, brooks and fields. It is also a way of linking people to the regional landscape. By inviting people and organisations to ’give’ their money, they get involved into the landscape they invest in.

 

Contact: Innovatieplatform Duurzame Meijerij

 

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Website (in Dutch): www.streekrekeninghetgroenewoud.nl.